Tech Super Nerd MKBHD Gives First Impressions on the Ford F150 Lightning
That tech super-nerd happens to be YouTuber MKBHD, Marques Brownlee. And he happens to have what marketing people love… an audience, a 14M subscriber base. And that gives MKBHD a lot of clout, it doesn’t matter what your background is, the color of your skin. If you have a large media following even racist marketing people will fawn all over you.
Anyway, MKBHD is courted by Ford to tout out and loud about their new F150 Lightning pure electric pickup truck. We reckon he was probably paid an appearance fee to do this review. Nevertheless, we agree with MKBHD that this is the “best of the best version yet” of the F150 brotherhood.