Auto News

Audi TT Coupe Expiration Date Confirmed As Demand Declines

2020 Audi TT

With a 20-year production run, Audi has decided to kill off the Audi TT coupe citing a steady decline in sales. It’s a pragmatic approach to a problem affecting the sports coupe market as a whole. People are simply not buying as many sports coupes as they once did. SUVs are now the king, they make money and that’s where the focus is not just for Audi but for pretty much every other manufacturer. Don’t blame Audi blame you, the consumer.

But there is a silver lining Audi has hinted that the TT will be replaced with an electric model. It’s part of a broader plan to increase sales of electric vehicles to million by 2025, a sign that its future will be either plugin-hybrid or fully electric.

2020 Audi TT interior

But don’t worry if you’ve suddenly seen the sports coupe light, the TT will remain on sale until 2022. Audi hasn’t hinted when the TT will be replaced, most probably two years after the TT has ended.

2020 Audi TT rear

You can be sure that behind the scenes Audi is already working on test mules, they just don’t want to say that right now. The current Audi TT Coupe recently underwent a mid-life cycle styling update. In the UK prices start from £31k. The Top spec TT RS starts from £55k.

So the banner headline is misleading. The TT isn’t dead, it’s being replaced by possibly an all-electric model or plug-in hybrid or either two.


Leave a comment

to